The Great Barriers to the Commercialization of Sport Management Knowledge
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Masoumeh Golkar Hagh1 , Mostafa Afshari 2, Zahra Alam3 , Akram Esfahaninia1 |
1- Department of Physical Education, Aliabad Katoul Branch, Islamic Azad University, Aliabad Katoul, Iran 2- : Sport Management Department, Sport Sciences Research Institute, Tehran, Iran , afshari.ua@gmail.com 3- Department of Physical Education, Roudehen Branch, Islamic Azad University, Roudehen, Iran |
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Abstract: (2008 Views) |
The aim of this study was to analyze the great barriers to the commercialization of sport management knowledge. The present study was descriptive-analytic that was conducted as a field. The statistical population included sport management experts who had the proper knowledge, experience and expertise in sport management and commercialization of knowledge. A researcher-made questionnaire was used to collect data. In order to structure the barriers affecting the commercialization of sport management knowledge, interpretive structural modeling and exploratory factor analysis method were used. Therefore, SPSS software was used for exploratory factor analysis. The MicMac software was used to investigate and analyze the interpretive structural modeling. The results of exploratory factor analysis revealed that totally 6 factors (management, infrastructure, educational, cultural, financial and personal) included 85.976% of the total variance of the items. The results also showed that personal, skill and environmental barriers were key independent barriers that affected other barriers. According to these findings, it was determined that it is necessary to pay attention to some personal, skill and environmental barriers in order to develop the commercialization of knowledge of sport management and there should be planning to eliminate these barriers. |
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Keywords: commercialization, environmental barriers, knowledge, personal barriers, research, sport management. |
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Type of Study: Applicable |
Subject:
Special
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